Program Category: 24/7 Programming
Terms: Cash and Barter
Delivery Method: Internet
MeTV FM is a new radio format with a winning mix of timeless and memorable music from the 60s, 70s, 80s, and beyond. This 24/7 radio format is turnkey and cost-effective to affiliates with all programming and production originating in Chicago, but allowing for local market customization.
MeTV FM is curated for long listening enjoyment and features an astonishingly deep playlist from an active library of more than 3,000 songs across nearly four decades of great music, including singer-songwriters, country crossovers, Motown, iconic groups, and many other artists. Listeners enjoy a wide diversity of music programming from folk rock to funk, deep tracks to disco favorites, and sixties British Invasion to eighties pop. Program directors may have forgotten about much of this music, but the core radio audience of underserved baby boomer listeners has not.
MeTV FM began broadcasting as WRME in February 2015 on 87.7 FM, an LP TV frequency commonly referred to as “Franken FM,” a part of the dial not accessible on all radios in Chicago, the nation’s third-largest media market. And yet, listeners found it and loved it. Advertisers quickly followed. Within a year, 87.7 was competitive with Chicago’s heritage stations and, from 2016 to 2017, its Chicago market share has grown from 2.2 to 2.8 (Persons 6+), its cumulative audience grew from 569,000 to 756,000 (Persons 6+), while delivering a TSL of 3:00 hours.
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