WWFA-FM/Florence Adds Cloud-based CRM for Sales, Traffic and Production

(APRIL 2017) – Envision Networks® welcomes Flinn Broadcasting’s WWFA-FM/Florence, Alabama as the newest affiliate of influence FM radio management software. A cloud-based CRM designed to streamline sales, traffic and production, this advanced product suite gives user’s complete control over every step of the sales process including asset management, spot creation and commercial production. With 102.7 KISS FM now using influence FM, it joins more than 700 affiliates on the Envision Services Network.

Connect CRM system is available for FREE to all members of the radio industry. Additionally, users can contact Envision Networks® to enhance the influence FM product suite with Presentation Builder, SmartRate, Paperless Production, Task Manager and WikiCopy. These five additional products are completely integrated and customized for affiliate use with Connect CRM. From cold call to completed commercial, the entire sales process is seamless. Stations interested in utilizing Connect CRM can sign up online at http://bit.ly/ConnectCRM. Connect CRM users will also gain FREE access to the WikiCopy library.

Connect CRM lets you track every stage of the sales process with its advanced customer relationship management system. It helps sales team organize their activities by tracking what they do and automatically sending reminders about expiring orders, scheduled appointments and new client leads. Mobile access allows sales teams to make appointments, take notes and track their progress on the go.

Presentation Builder lets users create superior sales presentations with just a few clicks. It comes pre-loaded with templates and content that’s completely radio-friendly and relevant to all radio advertisers. Sales teams also have the option to attach a contract, audio files, production orders or any other materials to the presentation. From start to finish, crafting a complete presentation takes just a few minutes and can help increase dollars and closing ratios.

SmartRate lets you quickly generate rates based on a variety of criteria including daypart, length of contract, frequency of commercial and more. This state-of-the-art tool also lets you easily generate ad sales agreements and automates the contract approval process.

Paperless Production is a digital tool that keeps you updated on every step of the production order process. Numerous people can be involved with the creation of each commercial which decreases any chance of miscommunication. Everyone involved in the production process has digital access to the information and tracking of each commercial so you can avoid any potential errors and deliver new spots on-time.

Task Manager lets users capture, organize and manage all of their projects and tasks in one central place. While Connect CRM helps salespeople stay on track, this task scheduling system can be used for managing the rest of the station’s projects both day-to-day and long-term.

WikiCopy is a massive library of free copy for radio commercials. With more than 250,000 pieces of proven ad copy, you’ll never have to worry about writers block again. The library is easy to navigate and the copy is completely customizable and copyright-free.

influence FM is built specifically for radio stations. It’s easy to implement and can reinvigorate the way your sales team operates. To help stations get the most out of the service, we provide free setup, ongoing training and phone support.

For more information about influence FM product suite or to schedule a walkthrough, visit www.goenvisionnetworks.com or contact Amber Wade at AmberW@envisionradio.com or 216-831-3761.

About Envision Networks®:

Envision Networks® provides content and services to more than 2,500 radio stations and reaches millions of listeners each week. Envision Radio Networks, Inc. is the largest independently owned affiliate relations company in the country and supplies all types of programming and services to radio including morning show content, short-form vignettes, virtual weather-news-sports broadcasts, live syndicated morning shows, long-form weekend programming, 24/7 formats, comedy services, event programming, off-air tools, web content, album releases and artist specials. Envision Networks® is based in Cleveland, Ohio, with offices in New York City and Nashville.   

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